Eat Fresh Club

Frequently Asked Questions

Who founded the SUBWAY® chain, when did the first store open and  where was it located?
The SUBWAY® chain was co-founded by Fred DeLuca, a 17-year-old college freshman, and Dr. Peter Buck. The first outlet opened in Bridgeport, Connecticut on August 28, 1965 and was called Pete’s Super Submarines.

When did the first SUBWAY® franchise open and where was it located?
The first SUBWAY® franchise opened in 1974 in Wallingford, Connecticut.

How many SUBWAY® franchises are open and in how many countries?
There are more than 33,700 SUBWAY® franchises in 92 countries and territories worldwide.

Where is the SUBWAY® chain’s headquarters and how many people does it employ?
Doctors Associates Inc. (DAI) is the headquarters for the SUBWAY® chain and employs over 600 people at the Milford, Connecticut headquarters.

What is the initial investment in the setting up of a SUBWAY® outlet in Australia
The initial investment ranges from $204,500.00 to $352,550.00 AUD (exclusive of GST, other taxes, stamp duty or key money) for a traditional location. If you are purchasing a franchise for another location opportunity such as a non-traditional location, then your investment may vary and your capital costs could be substantially lower than a traditional loation.

What other support does the company offer its franchisees?
Subway Systems Australia Pty Ltd as franchisor provides a variety of services including restaurant design assistance and local marketing assistance.

What is the SUBWAY® chain’s target market?
The target market is young adults between the ages of 16 and 39, although people of all ages and backgrounds enjoy delicious SUBWAY® sandwiches .

What is the SUBWAY® chain’s marketing goal?
To bring customers into the restaurants and keep them coming back! In other words, the SUBWAY® chain wants to make all potential customers aware of its product, encourage them to try it, and by providing good value, and great food, turn them into regular satisfied customers.
 
What types of technology does the SUBWAY® chain use?
In or around January 2001, a PC-based point-of-sale cash register was installed in all SUBWAY® outlets in Australia enabling weekly paperwork and accounting to be carried out on the PC. The majority of franchisees now electronically transmit sales information to headquarters. Franchisees can also access the company's intranet and voicemail systems.

What is the most popular SUBWAY® sandwich?
The Steak and Cheese, Meatball and Sweet Onion Chicken Teriyaki Subs are some of our customers favourites.

What steps does the SUBWAY® chain take to ensure food safety in its outlets?
Disposable gloves are mandatory, and must be worn during all food handling procedures. All franchisees are provided with detailed information on the correct food handling procedures in order to train their staff members. The procedures cover correct hand washing, glove-use procedures, and food rotation. Franchisees are required to prepare food daily and monitor regularly the temperatures of fridges, freezers and counters.


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